NZEI Te Riu Roa launched the It’s Time - Kua Tae Te Wā campaign at Annual Conference in October 2017 as teachers and principals in primary and area schools began to think about the negotiation of their collective agreements expiring in 2018.
The campaign was about much more than the settlement of the primary and area school collective agreements, but the momentum and leverage of the CEA process was the prime driver of the timing and focal points of the campaign. The Campaign Members were clear during early consultation processes that making teaching an attractive and valued profession was the key goal of the campaign.
We needed to ensure the government understood that the crisis in teaching could only be solved through major investment. There was strong support for the key strategy of simplifying claims to just a few key issues: the crisis in education (teacher shortage); time and workload; pay and relativities; and career development.